Le?la Copti founded COPTICOM Strategy and Public Relations in 2011 and has been its President since. As an entrepreneur with over 15 years of experience working for a shift to a green and social economy, she is known for her sharp strategic insight and her effectiveness in the field. Today, she shares her expertise with a network of more than 70 clients.
She stands out for her skill at rallying people to a cause and bringing out surprising and fruitful partnerships. Notably, she has cofounded and coordinated influential and active alliances in Quebec, including TRANSIT, an alliance for increased funding for public transit, and SWITCH, an alliance of businesspeople and environmentalists wishing to accelerate the shift to a green economy in Quebec. She is a Canadian leader at reconciling the environment and the economy. Among other accolades, her work was recognized in 2018 by the Minister of Environment at the “Climate Leaders’ Summit: Women Kicking it on Climate”.
Le?la has designed several communication strategies as part of major public consultations, including the one leading to the Communauté métropolitaine de Montréal’s Metropolitan Land Use and Development Plan in 2012. She has organized several major events, such as the first Canadian Roundtable on the Green Economy in April 2015. She is an expert at coordinating consultative processes, such as the one that paved the way for the creation of the Quebec government’s first sustainable mobility policy, unveiled in April 2018. As a high-level influencer, she is a driving force behind several major mobilizations in Quebec like the public relations and fundraising campaign for the municipality of Ristigouche from 2014 to 2018, for example.
Even before she started her company, Le?la stood out for her rich and varied career in public affairs and communications, working with the public relations firm NATIONAL, Greenpeace Canada and the Conseil régional de l’environnement de Montréal.
Le?la is Vice-Chair of the board of the Conseil régional de l’environnement de Montréal and sits on the board of the Al Gore-founded organization Climate Reality Canada. She has a master’s degree in psychology, is the mother of three children and is a committed citizen and entrepreneur.